SEO report of heinekenleadershipexpectations.com
Error! The "meta title" is missing, the page has no title!
www.heinekenleadershipexpectations.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Make the site mobile device friendly.
- Avoid using deprecated HTML tags.
SEO
URL
Domain : www.heinekenleadershipexpectations.com/
Character length : 39
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://heinekenleadershipexpectations.com/robots.txt
https://heinekenleadershipexpectations.com/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
Linkedin0
Facebook Share4
Facebook Comments0
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Character length : 0
Serious mistake! No title found on the analysed webpage!
Text / HTML ratio
Ratio : 12%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 3 | 7 | 17 | 0 | 0 | 0 |
Heading structure in the source code
- <H2> LEADERSHIP EXPECTATIONS
- <H2> CONNECT
- <H2> DELIVER
- <H2> SHAPE
- <H2> DEVELOP
- <H2> ROLE-MODEL
- <H1> Support Tools
- <H3> FAQs and how it all fits together
- <H3> Making sense of what it means to you/your team
- <H3> Did your downloadnot start automatically?Click here
- <H3> Leadership Expectations CBI recruitment guide
- <H3> The Leadership Expectations & Performance Management
- <H3> Self/Team Assessment Tool
- <H3> Coming soon
- <H3> 360 Tool
- <H3> Communication Materials
- <H3> Leadership Expectations Academy on One2Learn
- <H1> Quick links
- <H1> Contact
- <H2> HEINEKEN Leadership Expectations Card Sort
- <H3> Online Card Sort
- <H3> Background Information / Instructions
- <H3> Card Sort: Quick Guide
- <H3> Great Development Conversations
- <H3> Additional Coaching Opportunities
- <H3> Facilitator Guide
- <H3> Facilitator Guide
Word cloud
- expectations13
- leadership12
- heineken11
- card7
- sort7
- visit6
- team6
- behaviours5
- performance5
- information5
- management5
- support5
- guide4
- tool4
- identify4
- develop4
- leaders3
- business3
- coaching3
- connect3
- click3
- set3
- shift3
- simple3
- deliver3
- links3
- please3
- quick3
- order3
- tools3
- questions2
- cards2
- shape2
- shifts2
- company2
- conversations2
- clear2
- big2
- physical2
- send2
- based2
- development2
- ensure2
- take2
- always2
- key2
- people2
- how2
- email2
- ownership2
- results2
- targets2
- online2
- download2
- available2
- example2
- facilitator2
- expected2
- trust2
- great2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| expectations | |||
| leadership | |||
| heineken | |||
| card | |||
| sort | |||
| visit |
Two Word cloud
- leadership expectations9
- card sort4
- heineken behaviours3
- your team3
- send an email2
- heineken leadership2
Three Word cloud
- heineken leadership expectations3
- heineken behaviours performance2
- what support/tools are2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 1 images on this web page.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
8.00
Flesch Reading Ease
49.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.20
Dale–Chall Readability
6.20
SMOG Index
10.40
Spache Readibility
5.00
Number of letters
3550
Number of words
656
Number of sentences
106
Average words per sentences
6
Number of syllables
1175
Syllables in words
1178
Average syllables in words
1.79
Number of words in first three syllables
167
Percentage of word / syllables
25.46
Words not in Dale-Chall easy-word list
245
Words not in Spache easy-word list
174
Technologies
Mobile optimization
Mobilnezet ellenorzes - warning
Detected applications
 | Twitter Bootstrap | Web Frameworks |
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
353 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
33
Number of source domains
1
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
List of render blocking css files
- https://www.heinekenleadershipexpectations.com/build/style.css
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
- /build/bundle.js?v=3
File size of all javascript files combined
1.27MB
Javascript minifying
You can save 143.8KB (53% compression) on the analysed URL by minifying the javascript files.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- /build/style.css
File size of all css files combined
121.69KB
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
39.49KB
Gzip compression
Your site uses compression.
Speed test – Browser cache
Number of static resources (image, JS, CSS)
26
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| https://www.heinekenleadershipexpectations.com/build/style.css | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/bg.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/download.svg | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /external-icon.svg | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /footer-background.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/hei-logo.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /menu-active-bg.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /menu-btn-bg.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/minus.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /mouse-icon-mobile.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/patterns/1.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/patterns/2.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/patterns/3.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/patterns/4.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/patterns/5.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/pdf-icon.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /behaviours.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /one2learn.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /performance_management.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /quick_links_url.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /right-arrow.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/images/role-model.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /slider_nav_left.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /slider_nav_right.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /vertical-line.png | Expiry time is not specified |
| https://www.heinekenleadershipexpectations.com/.. /video_header_poster.png | Expiry time is not specified |
Speed test – Images
File size of all images combined
1.92MB
Image optimisation
You can save 149.8KB (49% compression) by optimising the images below:
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /performance_management.png you can save 28.7KB (21%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /video_header_poster.png you can save 21.2KB (47%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /menu-btn-bg.png you can save 14.1KB (98%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/images/patterns/3.png you can save 14KB (95%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/images/patterns/1.png you can save 14KB (95%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/images/patterns/2.png you can save 14KB (95%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/images/patterns/4.png you can save 14KB (95%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/images/patterns/5.png you can save 13.9KB (94%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /one2learn.png you can save 13.6KB (49%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /slider_nav_right.png you can save 936B (74%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /slider_nav_left.png you can save 908B (72%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/images/pdf-icon.png you can save 166B (22%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /quick_links_url.png you can save 144B (47%) data.
- By lossless compressing the https://www.heinekenleadershipexpectations.com/.. /mouse-icon-mobile.png you can save 124B (23%) data.
Links
We found a total of 30 different links.
Internal links: 18
External links: 12
Internal links: 18
External links: 12
External links:
Internal links:
Website security
IP
178.22.63.106
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Order of Heading elements on mobile by position
- H2 : CONNECT , ( 0px from top )
- H2 : DELIVER, ( 0px from top )
- H2 : SHAPE, ( 0px from top )
- H2 : DEVELOP, ( 0px from top )
- H2 : ROLE-MODEL, ( 0px from top )
- H2 : HEINEKEN Leadership Expectations Card Sort, ( 0px from top )
- H3 : Online Card Sort, ( 0px from top )
- H3 : Background Information / Instructions, ( 0px from top )
- H3 : Card Sort: Quick Guide, ( 0px from top )
- H3 : Great Development Conversations, ( 0px from top )
- H3 : Additional Coaching Opportunities, ( 0px from top )
- H3 : Facilitator Guide, ( 0px from top )
- H3 : Facilitator Guide, ( 0px from top )
- H2 : LEADERSHIP EXPECTATIONS, ( 1083px from top )
Typos
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